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Webinars/Ask an Expert: How Scammers Engineer Trust on Digital Platforms
Thursday, August 28, 2025

Ask an Expert: How Scammers Engineer Trust on Digital Platforms

This session breaks down how these threats operate, where they’re appearing, and what financial institutions can do to stay ahead.

Scams & FraudTrust & SafetyBrand Protection
Gustavo Paniz
Gustavo Paniz & Chris Block
Graphika Research
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Overview

In this Ask an Expert webinar, we explore how scammers blend psychological manipulation with advanced AI tools to bypass defenses and extract sensitive data across social media platforms and encrypted channels. Gain insight into common attacker tactics, critical intelligence blind spots, and how teams can better coordinate internally to detect threats early, prevent losses, and protect customers.

This session breaks down how these threats operate, where they’re appearing, and what financial institutions can do to stay ahead.

What You’ll Learn

  • Where fraud shows up now: SMS spoofing, fake job offers, impersonation sites, and scams targeting Zelle, Klarna, PayPal, and more.
  • Tactical gaps in visibility: Why social media, messaging apps, and impersonation domains often fall outside traditional monitoring and how OSINT can help close the gap.
  • How trust is engineered: Breakdowns of real-world tactics include spoofed brand assets, emotionally manipulative language, and coordinated fake recovery scams on TikTok, Telegram, and beyond.

Who Should Watch

  • Fraud prevention teams
  • Communications and legal teams
  • IT and cyber threat intelligence professionals
  • Any organization looking to better protect their customers from digital scams

Originally Aired

Wednesday, August 27 at 12:00 PM ET

Presented by
Gustavo Paniz

Gustavo Paniz

Analyst

Gustavo Paniz leads investigations on adversarial online conversations that target brands and companies and could threaten their financial standing or reputational integrity. He also uncovers digital fraud and deception, including how threat actors misuse platforms, personas, and AI-generated content to target consumers and institutions.

Chris Block

Account Executive

Chris works with organizations across industries to help them understand and counter emerging digital threats. He brings a practical perspective on operational risks and will be moderating the session.

Watch On Demand

Access the full recording

The full recording includes complete analyst commentary, in-depth research findings, and the full Q&A session with our experts.

  • Expert analyst commentary and insights
  • In-depth research findings and analysis
  • Full Q&A session with Graphika analysts
Watch On Demand

Access the Full Recording

Get instant access to Graphika's latest webinar recordings, featuring expert analysis on the narratives, threats, and influence operations shaping the information environment.

By submitting this form, you agree to receive communications from Graphika.

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