SKIMS Scam Targets TikTok Creators With Phishing Emails
TikTok and X users have reported receiving fraudulent emails claiming to be from SKIMS, the shapewear and clothing brand co-founded by media personality Kim Kardashian, promoting an inauthentic “Partner Program” for content creators that requires an "activation" fee.
Key Finding
TikTok and X users have reported receiving fraudulent emails claiming to be from SKIMS, the shapewear and clothing brand co-founded by media personality Kim Kardashian, promoting an inauthentic “Partner Program” for content creators that requires an "activation" fee. The scam likely exploits SKIMS’ brand recognition and influencer-marketing model to deceive creators into sharing personal or financial information and making fraudulent payments.
Online Activity
- The scam apparently relies on email outreach; one TikTok creator stated the scam likely targets influencers whose bios list contact information. On TikTok and X, users shared screenshots of emails and application portals mimicking SKIMS branding. Application forms request personal information, engagement metrics, and follower counts, which one creator (27.6k followers) noted mirrors legitimate influencer-marketing onboarding processes.
- After submitting applications, creators reported receiving acceptance messages directing them to pay $60–$80 in activation fees, with promises of reimbursement. Multiple users identified the payment request as the primary indicator of fraud, noting that legitimate affiliate or creator programs don't require upfront payments.
- Some emails list a Karis Jones as a point of contact for the partnership, alongside the address karis@skims.influencerprogram.app. According to business networking platforms, Karis Jones is a human resources executive at SKIMS.
- From victims' posts about the scam, we identified three now-inactive domains: skims.mypartnerplatform[.]com, skims.influencerplatform[.]app, and skims.influencerprograms[.]app – registered by NameSilo, Dynadot, and NiceNIC, respectively.Indications of potential coordination include the domains' similar registration period (February to April 2026), followed by their dormancy, and their use, in two cases, of the top-level domain ".app, which is uncommon for scam websites.
- Videos warning about the scam are widespread on TikTok and have garnered dozens of comments, including from other victims, such as "UGH I totally fell for this one."
How We Analyze the Information Environment
Graphika's intelligence is built on a proprietary methodology developed over more than a decade of network analysis and open source investigation. Every insight we publish is grounded in rigorous, evidence-based research across the platforms, communities, and narratives that shape online discourse.
Network Mapping
We identify and map online communities based on how they interact, not just what they say, revealing the structural relationships between actors and audiences.
Narrative Tracking
We monitor how narratives form, evolve, and spread across platforms, distinguishing organic conversation from coordinated amplification.
Behavioral Analysis
We analyze patterns of behavior across accounts and networks to detect coordination, inauthentic activity, and influence operations.
Cross-Platform Intelligence
Our analysis spans mainstream and niche platforms, giving a complete picture of how information moves across the broader online ecosystem.
Expert Validation
Every finding is reviewed by our team of analysts, researchers, and subject matter experts before publication.
Graphika is the most trusted provider of actionable open-source intelligence to help organizations stay ahead of emerging online events and make decisions on how to navigate them. Led by prominent innovators and technologists in the field of online discourse analysis, Graphika supports global enterprises and public sector customers across trust & safety, cyber threat intelligence, and strategic communications, spanning industries including intelligence, technology, media and entertainment, and global banking.
Related Insights
Social Media Users Advertise Inauthentic Pay Stub Creation
Across Facebook, Pinterest, TikTok, and Instagram, we identified four accounts and an active, 354-member Facebook group promoting services to create fraudulent pay stubs.
Read the Insight
Inauthentic Websites Use TikTok, WhatsApp to Target Visitors Through 2026 FIFA World Cup Tickets Sales
We identified two websites that state they are "Authorized FIFA ticketing partners," and two companion TikTok accounts advertising FIFA World Cup tickets and hospitality packages for sale.
Read the Insight
Facebook, X Users Solicit Mifel Bank Card and Account Details, Presenting Risk of Fraud
Spanish-language Facebook and X users are soliciting access to payment cards, account details, and card verification value (CVV) numbers of Mexico-based Mifel Bank accounts to purchase high-demand sports and music event tickets.
Read the InsightSee How Graphika Can Help Your Team Act on This Intelligence
This insight is one of 600+ investigations Graphika’s team has published. Our platform gives your analysts continuous access to the same intelligence — plus the tools to apply it to your specific threat environment.